Hi there
I help organisations use social media to strengthen brand influence, support communities, and communicate effectively. With a collaborative, human-led approach, I turn overwhelm into clarity and deliver actionable plans that elevate your brand and engage the people who matter most.
With a background in the research and educational publishing, I particularly specialise in partnering with research organisations, educators, academia and scholarly societies. I understand their unique audiences, expectations, and governance challenges—and help them communicate with clarity, credibility, and impact.
What I actually do
From audit to implementation. I'll work with you to define realistic objectives, identify the opportunity and deliver the full roadmap to get you there.
If people are talking about your brand on social, it's definitely worth listening. I can build your listening strategy, set it up and provide ongoing support to help protect and enhance your reputation.
Hands-on delivery to bring your strategy to life. From content planning to reporting and optimisation, I can provide short-term support or act as a fractional social media lead for your team.
Your employees are your most powerful voice on social media — but are you making the most of this? I can help you design and launch an employee advocacy programme that makes it easy for your people to share, engage, and amplify your brand authentically.
Social doesn't stay still. Whether you're looking to adapt to platform changes, take advantage of AI opportunities or update your organisational governance, I can provide ongoing advice and expertise.
I can customise and deliver training and coaching to help your teams use social confidently and effectively.
I can help you identify the right partners and build an influencer programme that connects your message with trusted, influential voices within your target communities
An extra pair of hands you can rely on. Whether you need absence cover, help getting a campaign out the door, or short- to mid-term support, I can step in and keep things moving